MKEG15503 Managerial Economics Unit Plan & Week 1

Following is the unit plan for MKEG15503 Managerial Economics by Dr. Lim Chee Seong.

Individual assignment:

Week 1 lecture highlights:

01. Why study Managerial Economics?
02. Economics
     - Microeconomics
     - Macroeconomics
03. 6 Steps in Managerial Decision Making
04. Manager
05. Accounting Profit vs Economic Profit
06. a) Characteristics of Goods
      b) Characteristics of Services
07. a) Time Series Graph
      b) Cross-Section Graph